- Source: CNN " data-fave-thumbnails="{"big": { "uri": "https://media.cnn.com/api/v1/images/stellar/prod/190920120353-ftsu-kris-fade-3.jpg?q=x_2,y_0,h_1078,w_1915,c_crop/h_540,w_960" }, "small": { "uri": "https://media.cnn.com/api/v1/images/stellar/prod/190920120353-ftsu-kris-fade-3.jpg?q=x_2,y_0,h_1078,w_1915,c_crop/h_540,w_960" } }" data-vr-video="false" data-show-html="" data-byline-html="
" data-timestamp-html="
Published 7:20 AM EDT, Tue September 24, 2019
" data-check-event-based-preview="" data-is-vertical-video-embed="false" data-network-id="" data-publish-date="2019-09-24T11:12:45Z" data-video-section="tv" data-canonical-url="https://www.cnn.com/videos/tv/2019/09/20/ftsu-dubai-kris-fade-fit-kids.cnn" data-branding-key="global-gateway" data-video-slug="FTSU Dubai Kris Fade Fit Kids" data-first-publish-slug="FTSU Dubai Kris Fade Fit Kids" data-video-tags="accidents, disasters and safety,broadcasting industry,business and industry sectors,business, economy and trade,company activities and management,company strategy,labor and employment,leisure and lifestyle,media industry,radio industry,safety issues and practices,startups,work-life balance,workplace health and safety" data-details="">
Fade involves his daughters in the taste-testing of the snacks his new start-up produces.
Radio DJ keeps family at the center of his start up
02:42 - Source: CNN

Editor’s Note: CNN’s series often carry sponsorship originating from the countries and regions we profile. However, CNN retains full editorial control over all of its reports. Our sponsorship policy.

CNN  — 

Kris Fade’s breakfast show has an audience of more than 1 million listeners every day on Virgin Radio Dubai.

It was on air that he first started talking about how he wasn’t happy with the choice of kids snacks for his two daughters - and how he wanted to created his own.

So in 2018, he launched Fade Fit Kids, a start up that makes healthy munchies for children.

Watch the video at the top of this article to learn more about Fade’s story.

Video by Victoria Brown and Sylvain Dumond